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From Digital to Print - Signal Graphics
FAQ

Technology has changed the way we do business. Every business needs printing, copying, graphic design and promotional products. You provide those services for your community.

What do we do?

  • Printing, Digital Printing/B&W and Color, Promotional Products, Graphic Design, and Bindery/Finishing.

How are we different from other printing companies?

  • Centralized Production Center – No printing presses at store; No high paid pressman; No EPA problems; Lowers your investment by $100K; Helps you get to break even quicker; Online with Production Center server; Production Center handles larger/more complicated jobs; 2 day air N/C.
  • Superior Support Department – Support in areas such as business management, marketing, HR, estimating, recordkeeping, operations, etc. Everyone at SAMPA has a role in our support dept.
  • Smaller store size in a variety of locations – approximately 1200 sq. ft.; Locate near other businesses in an office building or industrial space.
  • The first store was opened by our founder in 1974 – We began franchising in 1982 – We’re not going anywhere but up.

What will be your job routine daily?

  • You will do some direct sales, but hire a full-time salesperson
  • You will manage all services of your center: Black & White Copying; Digital Color Copying; Printing; Bindery; Design; Promotional Products

What are the store hours/days?

  • Monday - Friday, 8:00 a.m.-5:30 p.m. and Saturdays 9:00 a.m.-2:00 p.m. (depending on your location) – No crazy retail hours.

Who will be my employees?

  • Initially one part-time or full-time desktop publishing operator plus one full-time salesperson
  • No press operator needed

Do you need experience?

  • No, we train you – Good background in management, sales and computers is helpful
  • 2 weeks at Denver headquarters
  • 1 week on site at opening
  • Follow up visits during first year and following years
  • Telephone support for immediate needs

How much money can I make and how long to break even?

  • This varies. During training we provide a proforma with sales targets and costs related to sales. Other factors
    are: your management skills; experience with business; local economic conditions; local market for the product;
    competition; and sales level reached during the initial period. We do not make any guarantees or representations
    that you can or will break even or make a profit.

Is this a viable industry?

  • While we offer many services, Signal Graphics Business Centers are part of a $100 billion printing and publishing industry. Our products and services are used by every business. In addition, they often need to be reordered on an ongoing basis.

Who will my customers be?

  • We focus on providing professional services for small, medium and large businesses. In addition, many retail customers use our services. The bottom line is: every company needs our products.

Why would I open a digital center instead of a traditional print shop?

  • In recent years there has been an explosion of digital information. Our centers are designed to help customers manage that information. Traditional offset printing is still done either at our production facility or by one of our many out national vendors. By not having the equipment on site, the overhead is drastically lower and there are fewer employees to manage. The franchise owner can focus on customer service and increasing sales.


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